The stage is set for artificial intelligence (AI). In combination with cloud computing and cheap storage, machines and algorithms are already able to evaluate large volumes of data, identify patterns, and work out the right decisions to take. AI is already a reality in some in areas (Tesla Autopilot, Alexa, Google Translate, robo-advisors). Going forward, AI could take hold in all aspects of our lives, entailing lasting changes. The consequences could be more disruptive than the changes we have experienced with smartphones and PCs. AI is more than “simply” a few smart algorithms. In fact, it is an entire cosmos of technologies and machines. This is opening up considerable potential for companies to improve their products and services.